Consulting for Business Owners

Strategic Marketing & PR Guidance Led by Experience

Most business owners are not struggling because they are not doing enough marketing.
They are struggling because they have been given too many options and not enough clarity.

At A.Watts Collective, our consulting services are designed to help business owners understand what actually drives visibility, credibility, and growth so they can make smarter decisions before investing more time or money.

This is strategic guidance grounded in real-world execution, not theory or trends.

Led by Founder & CEO Alexis Watts

All consulting engagements are led directly by founder and CEO Alexis Watts.

Alexis is a 2024 Denver Business Journal Outstanding Women in Business award recipient with over a decade of experience across marketing, public relations, destination marketing, and brand growth.

Prior to founding A.Watts Collective, Alexis served as Director of Marketing and Public Relations for the City of Aurora Tourism Department, where she led citywide campaigns, media strategy, and high-visibility initiatives supporting tourism, economic development, and local businesses.

Her background spans franchises, destinations, business improvement districts, restaurants, attractions, and multi-location brands. She is known for translating complex marketing decisions into clear, actionable strategies and helping business owners focus on what truly moves the needle.

When you engage in consulting with A.Watts Collective, you are working directly with a senior marketing and PR leader, not a junior strategist or outsourced team.

Who Consulting Is For

Consulting may not be the right fit if you are:

Looking for free advice or shortcuts
Only interested in posting more content without strategy
Unwilling to invest time or budget into growth
Expecting immediate results without consistency
Not open to honest, strategic feedback

We work best with business owners who value clarity, leadership, and long-term growth.

Consulting Services

Not sure where to start? Most business owners begin with the Marketing & PR Strategy Intensive or the Async Marketing & PR Audit.

  • Designed for multi-location brands, franchises, destinations, and organizations requiring senior-level oversight.

    Includes
    Executive strategy sessions
    Quarterly growth and visibility planning
    Marketing performance oversight
    Expansion and positioning guidance
    Priority access and ongoing advisory support

    Investment
    Starting at $6,000 per month

  • For business owners who want consistent, high-level guidance without hiring a full-time marketing executive.

    Includes
    Monthly strategy session
    Review of campaigns, content, and initiatives
    Guidance for internal teams or external vendors
    Marketing and PR decision support
    Performance insights and optimization recommendations

    Investment
    $3,500–$6,000 per month
    Three-month minimum

  • A focused deep-dive designed to bring immediate clarity and direction.

    Includes
    A full audit of marketing and PR efforts
    Channel prioritization and strategic focus
    Identification of what is driving customers versus wasted spend
    A 90-day visibility and growth roadmap
    KPIs tied to business outcomes, not vanity metrics

    Format
    90-minute strategy session
    Written roadmap or slide deck

    Investment
    $1,500 one-time

  • The Clarity Lab

    A 3-Week Decision-Making Experience for Business Owners

    You Don’t Need More Marketing. You Need Better Decisions.

    Most business owners aren’t stuck because they’re inactive.
    They’re stuck because they’re unsure where to focus.

    The Clarity Lab is a short, focused group experience designed to help business owners understand what actually drives growth, how to choose the right marketing channels, and how to make confident decisions without overcomplicating the process.

    This is not a how-to program.
    This is a thinking upgrade.

    Who This Is For

    The Clarity Lab is for business owners who:
    • Are already generating revenue
    • Feel overwhelmed by marketing options
    • Are unsure what to prioritize next
    • Want clarity before investing more time or money
    • Prefer strategy over tactics

    This is not for beginners, DIY marketers, or anyone looking for execution support.

    How It Works

    • 3-week live group experience
    • One 75-minute session per week
    • Small group format (limited seats)
    • Live teaching with guided discussion
    • Replay access included

    There is no Slack group, no audits, and no one-on-one support.
    The focus is clarity, not customization.

    What We Cover

    Week One
    What Actually Brings Customers
    Understanding growth drivers versus noise

    Week Two
    Choosing the Right Channels
    When PR, social, ads, or influencers actually make sense

    Week Three
    Making Confident Marketing Decisions
    Budgeting, priorities, and what to stop doing

    Investment

    $750 per participant

    Participants receive priority access to strategy intensives and future consulting opportunities.

    This Is For You If

    You want to stop guessing
    You want to think like a strategist
    You want clarity before execution

  • The Visibility Audit

    Senior-Level Insight Without a Meeting

    Sometimes You Don’t Need a Call. You Need Clear Feedback.

    The Visibility Audit is a written, asynchronous review of your marketing and PR presence designed to give you clarity without meetings, calls, or ongoing back-and-forth.

    This is for business owners who want expert eyes on their brand and a clear sense of what to focus on now, later, or not at all.

    Who This Is For

    The Visibility Audit is for business owners who:
    • Want honest, strategic feedback
    • Prefer written guidance
    • Are not ready for live consulting
    • Want clarity before hiring support

    What’s Included

    • Website and positioning review
    • Social media presence assessment
    • PR readiness evaluation
    • Channel prioritization guidance
    • A clear framework outlining what to do now, what to do later, and what to stop doing

    What’s Not Included

    • No live call
    • No revisions or follow-up questions
    • No implementation support

    This ensures clarity without over-access.

    Delivery

    • Written audit delivered within 7 business days
    • Delivered as a PDF or Notion document

    Investment

    $595

    If you upgrade to a Strategy Intensive within 30 days, $300 of your audit fee is applied toward that session.

    This Is For You If

    You want clarity without meetings
    You want expert insight, not generic advice
    You want to understand what matters before spending more

  • The Strategy Room

    Live Guidance for Business Owners Who Want Perspective

    One Room. One Conversation. Clear Boundaries.

    The Strategy Room is a monthly live office hours session where business owners can bring real questions and hear thoughtful, strategic answers in a group setting.

    This is not coaching.
    This is perspective.

    Who This Is For

    The Strategy Room is for business owners who:
    • Want to ask specific marketing or PR questions
    • Learn from others’ situations
    • Are deciding next steps
    • Want exposure to how senior-level strategy works

    How It Works

    • 75-minute live session once per month
    • Questions submitted in advance
    • Questions are curated and selected
    • Live responses and discussion
    • Replay available

    There are no audits, prep work, or follow-up consulting.

    Investment Options

    $125 per session
    or
    $399 quarterly pass (three sessions)

    This Is For You If

    You want access without commitment
    You want clarity without customization
    You want to hear how strategic decisions are made

If you are ready to stop guessing and start making informed marketing and PR decisions, we would love to connect.

This application helps us understand your business and determine if consulting is the right fit. All applications are reviewed personally.

Ready for Strategic Clarity?